Jet.com made the cut for Equal Pay Day

In early April, Jet.com made a statement about Equal Pay Day by literally taking 21% off of certain products. The online CPG retailer, and equal pay advocate, hosted a Facebook Live session that featured a water laser-cutting machine that sliced…

Conscious Consumers are taking a deep breath

Inhale. Exhale. Repeat. We do this automatically. So it’s a little alarming to hear that many of us do it incorrectly, typically by recruiting our shoulders to do the heavy lifting. Outsourcing the diaphragm’s work tends to be a subconscious…

Destination health: Traveling Conscious Consumers are guided by wellness

Whether they’re vacationing or road warrior-ing, Conscious Consumers are taking their wellness-oriented mindsets along for the ride. And, increasingly, brands and services are helping them preserve – or jump-start – healthy practices around fitness, nutrition and mindfulness. The early adopter…

Consumers are resolving to live more consciously in the new year

More people are looking inward as they look ahead to 2017. An annual New Year’s resolutions survey by the Marist College Institute for Public Opinion found that the intention to “be a better person” has overtaken “weight loss” (a three-year…

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